Owner's manual

Made in Chepstow.

Analogue Media is Oliver Thompson, who has been designing and building websites, products and the automation behind them since long before it was a limited company. Hire the studio and you get the person who designs the thing, builds the thing and answers the phone about the thing, and who, slightly embarrassingly, enjoys every part of it.

Oliver on the old bridge in Chepstow, laughing and looking away down the river, in glasses and a dark jacket, with the castle on the cliff behind him.
Fig. 1 The owner, on the old bridge in Chepstow.

Specification

Studio
Oliver Thompson
Where
Chepstow, Monmouthshire
Experience
Twenty-one years, and counting
For
Organisations large and small
Best at
Businesses with rules to follow, money to take and time to save
Replies
Within one working day

Hello, I'm Oliver

I have spent twenty-one very happy years designing and building websites and automating the work around them, and the studio is in Chepstow, on the River Wye. I love old technology and new in equal measure, which may explain the telly on the home page.

What I build

Websites and products for businesses with rules to follow, money to take and time to save. I have an unusual fondness for learning the rules a business works within, well enough to design around them gracefully, and you can see how that turns out below: five pieces of work, each on its own page. I also help organisations large and small put automation and AI to good use, which has a page of its own: consultancy.

Note Elle Peate came to me for Cultivate, her consultancy's whole identity, and came back for Footprints in the Forest.

From the catalogue

All recent work

Websites people trust

R G Peate Funeral Services

NO. 1978 · 2026 · On air

A website for a family funeral director in Welshpool, built around a clear, regulated price list and a phone the family answers, day and night.

What I did
Design, Build, Content structure

Read the case studyVisit the live sitergpeate.co.uk

Websites people trust

Barnes Plumbing & Heating

NO. 1183 · 2026 · On air

A website for a plumbing and heating team of three near Malmesbury, built so help is one tap away and every registration can be checked.

What I did
Design, Build, Copy, Search

Read the case studyVisit the live sitebarnesplumbingltd.co.uk

Whole identities, from the mark up

Milsch

NO. 2027 · 2026 · On air

A website for a one-man IT business serving the farms around Malmesbury, with every price on the page and tools that do real work on one bar of signal.

What I did
Brand, Design, Build, Copy, Search

Read the case studyVisit the live sitemilsch.co.uk

Whole identities, from the mark up

Cultivate Education Consultancy

NO. 8412 · 2025 · On air

A whole professional presence for a one-person education consultancy, from the sapling mark right through to the invoice template.

What I did
Brand, Design, Build, Print

Read the case studyVisit the live sitecultivate.wales

Whole identities, from the mark up

Footprints in the Forest

NO. 0001 · 2026 · On air

A website for a new forest school near Chepstow, drawn as a field notebook, where every child's day is kept for their own family.

What I did
Brand, Design, Build, Copy

Read the case studyVisit the live siteforestschool.wales

Fig. 2 Five recent pieces, grouped by what they are. Point at a page to scroll all of it.Tap a page to read its case study.

How a project runs

The same way every time, and nothing about it is a mystery: you always know what happens next, what it costs and what you will have at the end of it.

  1. A free first callA short, unhurried talk about what would help most. Bring ideas, or none at all.
  2. A written proposalA fixed price and exactly what it includes, in plain English.
  3. Built in phasesSomething you can see and click at the end of every one.
  4. LaunchYou own everything outright: the code, the accounts and the domain.
  5. Looked afterKept up to date, secure and quick, and improved as you grow.
Fig. 3 From the first call to long after launch, the same five steps every time.

What it costs to start

Most projects here land somewhere between £3,000 and £25,000. The lower end buys a site that is fast, correct and clear about what it offers. The upper end buys a product, with payments, accounts and the rules of your sector built into the software itself.

If your budget is smaller, do say so anyway. A smaller thing done beautifully can be exactly right, and the first call is a very good place to find it.

Read this one

Where your budget goes furthest

Ready-made tools for the everyday parts, and custom work only where the rules, the money or the volume make it worthwhile. Sometimes a ready-made website builder is exactly the right tool, and when it is the right one for your project, I will cheerfully say so. Finding that mix is a large part of what you are paying for.

Troubleshooting

The questions anyone asks before working with a studio of one, answered.

ProblemRemedy
You are not sure what you needThat is what the free first call is for. Bring whatever ideas you have, or none at all.
Your budget is under £3,000Say so on the first call. A smaller thing, done beautifully, is often exactly right.
You would rather not talk on the phoneEmail hello@analogue.media instead. A sentence is plenty.
You are waiting for a replyIt comes within one working day, and always from me.
You are a long way from ChepstowNo trouble at all. The catalogue already runs from Welshpool to Wiltshire.
You would like to see older workThe catalogue shows the recent work. Behind it are twenty-one years of websites, and the back catalogue is yours on request: all of it, or just the projects closest to yours. Leave a message saying what you would like to see.
Something needs changing after launchI look after what I build, and keep improving it as you grow.

Thank you for reading.

Inspected byOliver